Zero Trust means nothing is trusted by default. It’s a security model built on the idea that every person, app, device, network connection, and web link must be verified before it’s allowed. MetaCert pioneered this concept for web links, and to the best of our knowledge, no other security vendor offers a Zero Trust strategy for web links yet.
Instead of assuming a link is safe because it looks familiar or comes from a known source, Link Verifier treats every link as untrustworthy until it’s verified as legitimate. This removes the need for people to guess, scan, or rely on reputation scores.
When you choose “Verify Link with MetaCert,” the link is checked against a verified record of legitimate websites, login pages, apps, and social media accounts in real time, before you fall for an impersonator. If it’s confirmed, you’ll see that it’s legitimate. If it’s not verified or is known to be fraudulent, you’ll know instantly before opening it.