A new approach to phishing and fraud prevention.
People are told to “stay vigilant” because conventional security isn’t effective or reliable.
MetaCert helps individuals and organisations significantly reduce the risk of phishing-led cyberattacks.
It’s now possible to verify the safety of links in text messages, email, chat apps, QR codes, and web browsers – before opening them.
A new approach to phishing and fraud prevention.
People are told to “stay vigilant” because conventional security isn’t effective or reliable.
MetaCert helps individuals and organisations significantly reduce the risk of phishing-led cyberattacks.
It’s now possible to verify the safety of links in text messages, email, chat apps, QR codes, and web browsers – before opening them.
Security leaves individuals and organisations exposed because the industry relies on threat detection to recognise scams.
Detection can’t recognise new scams until someone else finds and reports them.
When a new scam appears, people use instinct and guesswork. The outcome depends on luck rather than protection.
They’re expected to make decisions that technology should make for them.
Cybercrime is expected to surge from £1 trillion a year to £14 trillion by 2029.
90% of cybercrime starts with phishing: digital fraud, investment scams, account takeovers, malware, and data breaches.
83% of phishing now targets mobile because phones create ideal conditions for deception. Small screens hide key details, notifications push people to act quickly, and there’s a built-in trust in whatever appears on the device.
The vast majority of phishing scams and targeted attacks begin with a dangerous link.
If the problem is the link, the only real solution is to verify links.
Stop treating links as safe until proven otherwise. Apply Zero Trust.
How is anyone supposed to know which links they can trust?
Is this safe or dangerous?
Is this safe or dangerous?
Is this safe or dangerous?
Criminals only need a handful of “clicks” to make their phishing scams profitable.
They only need 1 person to trust 1 dangerous link to compromise a business client.
Stop the click. Stop the attack.
Other security companies tell you to “stay vigilant” and “check suspicious links.”
This link is verified.
It’s safe to open.
This link isn’t verified yet.
Pause and check.
This link is dangerous.
Do not open it.
Zero Trust is the gold standard in cybersecurity because it rejects assumptions and verifies every user, device, and transaction. Unlike threat detection, which tries to spot danger after it appears, Zero Trust assumes nothing is safe until proven otherwise. Applied to URLs, it means every link is untrusted until verified as legitimate.
MetaCert’s Zero Trust for web links is an innovative approach to phishing and fraud prevention.
MetaCert’s Link Verifier technology gives banks and telecoms a simple way to protect customers from phishing-led cyberattacks.
It takes just 2 minutes to get peace of mind. Cancel anytime.
MetaCert provides a lightweight API and code samples so your team can enable Link Verifier from inside your own app. Once your app is installed, Link Verifier becomes available through the phone’s native share menu, allowing your customers to verify the safety of links across SMS, email, browsers, and all their apps, with no extra downloads or setup required.
Reduce fraud, protect brand trust, and prove to regulators that every payment link is verified.
Differentiate your network with visible phishing protection that works across SMS and messaging apps.
Give traders and investors real-time link verification before they sign in, transfer, or trade.
We make it easy for security vendors to offer customers a zero trust strategy for any product or service.